Growing health conscious and smartphone owning population in India along with the success of Xiaomi’s Mi Band of fitness wearables seems to have egged Fitbit into entering the price conscious Indian market. James Park, CEO and Co-founder of Fitbit added: “With a growing focus on personal health, fitness and wellbeing across India, and the strong demand for mobile devices and technology in the market, Fitbit is thrilled to provide consumers in India with our full line of trackers—at affordable prices across all mobile platforms—ensuring that everyone can find the right fit for their lifestyle and their goals.”
